For 2020, Facebook generated a net revenue of $85.96 Billion. Of this, $84.16 Billion(98%) accounts for revenue from ads. With the “App Tracking Transparency” feature in the new IOS update, it is predicted to fall sharply, considering a survey in US in which more than 60% of those surveyed opted out of being tracked.
Shreesha S
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[…] start with this – 98% of Facebook’s revenue comes from ads. That shows how much important it is for Facebook that […]