That is how much the online sales of Chinese Sports apparel company Li-Ning increased in April compared to last year! This comes against the backdrop of a nationalistic buying frenzy amidst the controversy regarding cotton produced in the Xinjiang region. Meanwhile, online sales of Adidas and Nike for April fell 79.3% and 57.5% YoY respectively.
Shreesha S
Shreesha is a Qualified Certified Management Accountant(CMA) and Certified in Strategy and Competitive Analysis(CSCA).